Course curriculum

    1. Getting Started

    2. Sourcing Conversation Designers

    1. Persona - Overview

    2. The Digital Personality

    3. Creative Exercises

    4. The Persona Worksheet

    5. Crafting the Persona - Test your Knowledge!

    1. Conversation - Overview

    2. The Happy Path

    3. The Conversation Tree

    4. Tips for Crafting Effective Conversations

    5. Conversation Flow Examples

    6. Mapping out the Conversation - Test Your Knowledge!

    1. Expanding the Conversation - Overview

    2. Showing the User the Way

    3. Elegant Failure

    4. Training Phrases

    5. Variation

    6. Expanding the Conversation - Test your Knowledge!

    1. Overview

    2. Enriching the Conversation

    3. Expressions and Personality

    4. Polishing the Conversation - Test your Knowledge!

    5. Read, Review, Test and Rewrite

    6. Feedback Survey

About this course

  • 25 lessons
  • This is your step-by-step guide to designing engaging digital personalities with compelling, non-linear conversations.